Match Made in Heaven

The historic and creative brand Pringle of Scotland have taken the bold move forward to present the Spring Summer collection in the form of a film, created by art photographer Ryan McGinley and starring the Academy Award winner Tilda Swinton.

The short film explores iconic elements of the Scottish terrain whilst delivering beautiful images of the clothes themselves on the captivating and bewitching actress.


SS10 Pringle of Scotland Tilda Swinton / Ryan McGinley Film from GlassmatesTV on Vimeo.

Swinton is Pringle’s current muse, an avocation that suits the slender, improbably gorgeous actor very well—she manages to be utterly feminine while at the same time exuding more than a hint of androgyny, and of course she is renowned for her own uncategorizable chic. As a result, perhaps for the first time in a clothing house’s history, a single model is the muse, and star of the ad campaign (which McGinley also shot), for both the men’s and the women’s lines.